The Genesis GV70: A Luxury SUV That's Turning Heads
Have you ever mistaken a car for a more expensive brand? Well, you're not alone. Recently, I had an experience that reminded me of the time we all thought the Chrysler 300 was a Rolls Royce back in high school. This time, it was the Genesis GV70 that caught my eye, looking suspiciously like a Bentley. Let's dive into what makes this luxury SUV so intriguing and whether it's worth your consideration.
The Genesis GV70: First Impressions
Picture this: a gorgeous navy blue SUV pulls up alongside you, driven by an equally stunning woman. Your first thought? "Must be a Bentley." But as the car reveals itself, you're surprised to see the Genesis logo instead. This scenario perfectly captures the GV70's ability to turn heads and challenge perceptions.
Breaking Down the Genesis GV70
Let's explore four crucial factors to consider if you're interested in the Genesis GV70:
Sales and Inventory Data
Target Discount off MSRP
Current Incentives and Lease Program
A Car Guy's Personal Take
Sales and Inventory
Genesis isn't exactly dominating the market, but they're making impressive strides:
Sold around 20,000 cars so far this year
On track to exceed last year's 25,000 units
Competing against luxury giants like BMW, Mercedes, and Lexus
While Genesis sells fewer units than its competitors (who typically move around 50,000 units of comparable models), the brand is holding its own in the luxury segment.
Inventory Breakdown
About 5,000 units currently available
Mostly gas engines, with an even split between 4-cylinder and 6-cylinder options
Limited availability of electrified GV70s
Pricing and Discounts
For a 4-cylinder gas engine GV70, you're looking at an MSRP of around $48,350. Here's my advice:
Target 9% off MSRP
Don't settle for less than 7% off
Aim for a target price just under $44,000 before any additional incentives
Current Incentives
Genesis is offering some attractive deals:
2.9% APR financing for 60 months
$2,000 Valued Owner Coupon for current Genesis owners
$2,000 conquest incentive for owners of competitor luxury brands
With these incentives, you could potentially bring your price down to around $42,000.
Lease Program
The lease program is particularly enticing:
60% residual at 36 months and 12,000 miles per year
0.00256 money factor
$2,750 lease cash (may vary by region)
$2,000 competitive vehicle incentive
Assuming you negotiate 9% off MSRP and pay inception fees upfront, you could be looking at a monthly payment of about $460 (before taxes).
My Personal Take
As a car enthusiast, I'd recommend leasing the Genesis GV70. Here's why:
It allows you to try out the brand without long-term commitment
The price point is incredibly competitive
Genesis is incentivizing leases to attract new customers
Conclusion
The Genesis GV70 is proving to be a surprising contender in the luxury SUV market. With its head-turning design and competitive pricing, it's definitely worth considering if you're in the market for a luxury SUV. Whether you choose to buy or lease, the GV70 offers a lot of value for your money.
Have you seen the Genesis GV70 on the road? What were your first impressions? Share your thoughts in the comments below, and don't forget to check out the full video for more details on this impressive luxury SUV.
